Edge Capital — CRM / ERP Platform
Custom-built finance system handling applications, underwriting, loan servicing, collections, documents, and reporting. Designed to support real-world lending operations with full lifecycle management.
Work
Custom-built finance system handling applications, underwriting, loan servicing, collections, documents, and reporting. Designed to support real-world lending operations with full lifecycle management.
Complete digital ecosystem including public website, CRM, inventory system, and lead generation infrastructure. Led the rebrand from Chicos Auto Sales to Edge Automotive.
Designed and operate high-converting patient acquisition systems for a premium dental practice in Draper, Utah, including landing pages, Google Ads, Meta campaigns, lead capture, and follow-up workflows.
Led naming, foundational branding, marketing direction, COO-level operations, and global technology expansion through licensing in 50+ countries.
COO-level product, UX/UI, operations, and marketing direction for a digital platform connecting visual media, mobile interaction, location, and content experiences.
Founder of a fast custom website service focused on original design, AI-assisted workflows, hosting and domain setup, and business-ready launches without templates.